Burst, your brand images’ savior in your social communication

There are many free of legal terms photos platforms on the internet. Many of them are highly qualified with high definition images.

The last one in date, Burst is especially dedicated to professionals of the web. The platform is lunched by Shopify master of e-commerce.  It is designed especially for businesses. In case of a simulation or a situational circumstances, Burst will provide you the modern and professional image you are looking for.


Pictures are categorized by collections and are CC0 licensed. You can use them any time you desire. You even can edit them and use them to any platform of your choice.

For now Burst propose over 1k picture and won’t be long to stock much more. Until then, let’s enjoy the uploaded images and use them for our businesses.

We can’t wait to see more from Burst and hear from them. We will be waiting for all of their eventual updates in the future.


What if master pieces can come to life…

Many of us reproach to master pieces that they’re not enough realistic or a bit has been. Well what seemed to be a source of frustration to some of us is now no reason to be unsatisfied while looking at these master pieces. Scientists at UC Berkeley has defeated that challenge thanks to a new innovative application that transforms painting into photos.

UC Berkeley’s new application transforming paintings into pictures

Now that Prisma took the challenge to transform picture into paintings, it is time to inverse the situation.  UC Berkeley researchers applied the process “image-to-image translation” which reconvert paintings into pictures, among other things.


This same process were also used to alter season for the same picture, or even swap different objects in the photos. You can also apply painter’s styles to your image.

To conclude, no application is out yet, however, it is still a prototype.   High expectations are put on that emerging application, especially people who work in the photo processing field.



Adobe: Artificial Intelligence for better photography

A team of researchers working at Adobe and at University of Cornell developed a user centric application based on artificial intelligence that is -on one hand- capable of coping the style of a picture and – on another- using the same style onto a different picture.

“Deep Photo Style Transfer” was the name given to that innovative application. In order to transfer a reference style from a picture to another, the application uses the deep learning technique.

Photo Style Transfer freelensdotblog
Adobe’s new application using Artificial Intelligence : “Deep Photo Style Transfer”

The application is user friendly, and very simple to use. In the first place, all you have to do is to choose an initial image, then you’ll have to pick up the “look alike” cliché to which you’d like your picture be similar to. In one click and the job is done to you thanks to the Artificial Intelligence developed by Adobe.

The application will adjust the colors, the brightness as well as the contrast. In other terms, every single detail in the reference picture will be applied to the picture you chose.

Researchers at Adobe were based on the efforts of European scientists in order to put together the application “Deep Photo Style Transfer”.  Comparing to what Adobe did, the difference with “Neuronal Style Transfer” remain in an Artificial Intelligence consisting a neuronal network that copies opposite colors.

Neuronal Style Transfer- freelensdotblog
Adobe’s new applications’ inspiration : Neuronal Style Transfer


To conclude, here’s a quick sneak pick of the AI’s future at Adobe’s. The Team wishes to improve the technics and the settings in order to have better and more colors. However Adobe did not precise if it will adopt the AI in all its future applications. But one thing is sure, if you have a Linux you can download now “Deep Photo Style Transfer” on GitHub.




NatGeo maintains the founders’commitment to storytelling through Social Media

According to Editor in Chief Susan Goldberg, National Geographic is “maintaining the founders’ commitment to storytelling” thanks to Social Medias.

Therefore, I personally investigate to get you the number of followers on National Geographic’s accounts (until today):


National Geographic wants to be part of the conversation:  in her article the Editor in chief declares “We do that by creating stories for our magazines and nationalgeographic.com that are timely, memorable, and important. Our recent coverage of the refugee crisis, the gender revolution, and climate change are examples of meeting that objective.”

However to keep up with the widest audience possible isn’t an easy task. Reason why, the magazine focuses so much on Social Media. It has been number one among businesses on social media in the US.  The magazine has been in “competition” with the NFL, the NBA and Victoria’s Secret in the last few years.

National Geographic publishes the most on Facebook, Twitter, Instagram and recently Snapchat. The firm adopted a specific approach to every platform. In fact every social media has a customized content in order to satisfy and target every user.

For instance, on snapchat the audience is younger people who seek for dynamic perception of storytelling comparing to the targeted people on Facebook.

On the other hand, Instagram is known for its visual storytelling. It is not a surprise to see that it is one of the best social media that has National Geographic. Nothing but the fact that the same account is handled by all Nat Geo’s photographers, stimulates our curiosity to discover all the adventures and worldwide journeys they suggest.

Instagram is the best example to illustrate the sequel of Nat Geo’s storytelling. Every picture is worthy a documentary: every picture has a story retracing a unique lifestyle.

To conclude, events may have change, so does the era we live in but only one thing hasn’t and it’s the commitment to deliver the best storytelling.